The most important part of a squeeze page is the headline. This is the first thing a visitor will see when arriving at your website. Here are some tips to help you create a headline that sells.
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1) Make your headline font red. The reason for red is that it captures your visitors attention and makes them focus on that headline.
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2) Make your font Tahoma. Tahoma is much easier to read than the other fonts. You should also make it large. 28px is pretty good starting point.
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3) Use a statement that makes your visitor curious about what they will learn by reading more. You can see an example of this by reading the headline at www.curestressandanxiety.com
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4) If at all possible, try to use some words that end in ly. Studies shaw that words that end in ly tend to drive up sales and opt-ins.
My next post I will discuss the sub-head and the above the fold area of your squeeze page.
I would appreciate any comments you may have below.
Keep Moving Forward!
-Dave
