The most important thing you can do to increase your affiliate commissions is to presell properly.

First, what is preselling? There are two components to it – art & science. The goal is to get your reader prepped to make a purchase. Then you send them to the site that sells what you’ve prepared them for. If you do it well, it’s completely invisible.

Basically, you give them some content. And then refer them to the product website. We’ll get into how to do it correctly in a minute. First, it’s important to understand why we do it. Just a few of the reasons you want to presell.

• It helps your reader trust you – And gaining the trust of your readers helps them want to click your links. And the more traffic you can send to the sale page, the more commissions you’ll earn.
• It takes your reader out of defense mode – When you’re preselling vs. pitching, you’re reader doesn’t feel the need to be guarded. Unguarded reading means they’re not filtering what you say. So your content get absorbed.
• It preps them to buy – Your readers are now receiving your message. And in turn, they’re open to other messages, as well. Like the info on product sales page you’ve linked to. Being open to a sales message is what it means being in a buying mood.
• Your commissions go up – You’ve prepped them and referred them in the right state of mind. With a feeling of trust and openness. This dramatically boosts your sales rate!
• It boosts customer loyalty – People like to make their own buying decisions. Instead of being manipulated into buying. And this leads to greater satisfaction with the product.
• It boosts your profits – A satisfied customer doesn’t ask for a refund. Less refunds means more affiliate money stays in your pocket.

Obviously, it’s important to presell. You earn more commissions. Your customers are happier. It’s a win-win-win!

OK, so how do you do it?

OK, now you understand why it’s so important. So, hopefully you’ve decided to start preselling. You’re ready to learn how to do it properly. As I mentioned earlier, it’s both an art and a science.

The art of preselling

Effective preselling requires gaining your readers trust in order for them to let down their guard. Honestly, the only way to do this is to provide real value in you content. Now, providing enough info to be useful, but still making them want more – that’s the art of it. That is, they have to be wanting more when you refer them to the product sales page for the product you’re trying to sell. And because you’ve gained trust, they’re more receptive to the sales message and more likely to buy.

The science component

You also have to include some very specific things.

First of all, it’s important HOW you present your information. You need to know where you’re going before you begin. Your goal is to sell the product you’re promoting. There are two ways to accomplish this with great content. One way is to give them enough info to whet the appetite, but not enough to satisfy it. The other method is to explain all the details and expose how difficult it is to do what you’re explaining. Either way, the product sales page solves the problem.

But you can’t link to your affiliate link. Instead, you use a direct link to the product website. When you do this, you’re click-throughs go way up. But how will you earn affiliate commissions if you don’t use your affiliate link? This is all part of the science of preselling. You use the “covert cookie” strategy.

Next, you want to make sure you’re linking on related words and phrases. People are used to clicking on hyperlinked words to get information they’re looking for. And if the words you hyperlink relate, your reader will naturally click them for more information.

What you have now is a super powerful system for affiliate marketing success.

OK, here’s the not-so-good news:

Doing all of this right is really hard! Think about everything that goes into crafting an effective preselling article: Good content. First of all, you actually have to write great articles and give value to your readers. Which means you need to be both knowledgable on the subject and capable of writing a high-quality article. Writing to presell. Yes, you must providing useful content. You also have to present the info in a way that provides real value. While at the same time making them want more. The other approach is to reveal a self-evident problem through the information.

Choosing your products. After that you have to figure out which products you want to promote. Even if you get the article written. You’ve wasted all your effort if the product doesn’t sell well.

Techy stuff. To be most effective you have to use the “covert cookie” method. This is pretty easy – you just make a 1 pixel X 1 pixel image with no border and make the “source” of the image your affiliate link. (But if you mess it up, your referrals won’t be tracked.)

Summary:

Now you’re armed with the information needed to effectively presell. Using these techniques will increase your affiliate sales by 500% or more! The important thing is to use these techniques for everything you promote as an affiliate. Don’t wait another minute. Make the extra effort required to propel your affiliate business to the next level.

Here are some tips for generating website visitors:

Here’s a short list of great, free traffic generating methods:

• Web 2.0 Methods
• Articles Directories
• Video Sites

And here’s how to use each method…

Web 2.0 Methods

By web 2.0 we mean any site where the users actually create the content. The exciting thing about Web 2.0 sites is that you get to add your own content and it becomes part of these sites. The other interesting thing about these sites is that all the search engines (including Google) treat them as “authority sites”. The benefit of this to you is that your content is now considered as part of these sites. So, if you place links to your own site inside your content, you get a search engine ranking benefit from those links. This is the hidden benefit of using Web 2.0 sites. There are many more web 2.0 traffic tactics we don’t have time to get into here, but this will get you started.

Article Websites

The natural next topic is article marketing. Article sites are in essence web 2.0 websites. In typical web 2.0 fashion, article sites rely on user-generated content (i.e. your articles). Just as with the other web 2.0 sites, having your content included gives you immediate traffic and search engine ranking. But you also get the extra benefit of other users taking your article and putting it on their site. And in return for getting to use your content, these other users include links back to your website that gives you further search engine ranking and more free traffic. If you want to generate traffic from articles follow these steps:

• Do your keyword research
• Tailor the content of your article for the keywords
• Be sure to link to your site on the keywords you’ve chosen. Do this inside the article itself and in your author’s bio.

Video Marketing

And finally, we need to talk about getting traffic from videos. Here to we’re really looking at a web 2.0 sub-category. And it carries all the same benefits of article marketing. And in addition to this, because Google and the others love video so much, you can get listed for highly competitive keywords much more easily.

OK, so how do you do effective video marketing?

• Set up your YouTube account
• Make your profile uncluttered by turning off all the modules
• Add tags to your profile
• Include a link to your main site in your profile
• Add at least one video to your profile
• Include your keywords in the title, description and tags

Summary:

If you take action on the items listed here you’ll have free traffic in no time.

Number 1 – Discover Niches with Fanatics

The first step in developing a profitable membership business is to find a market with fanatics in it. Simply put, a fanatic is someone who’s willing to spend time and more importantly money on a topic they are interested in. Here’s how to find fanatics:

• Look at magazine racks. This is an often overlooked, yet extremely simple way to find niches that people are interested in. Because it’s becoming harder and harder to keep print periodicals profitable these days, if you see a magazine on the shelves, you know it’s making money. And that means there are lots of people interested in it. That doesn’t mean definitely that it will make a good membership business, but it’s a good starting point.
• Pay attention throughout the day in your regular activities. See what people are talking about on the radio, TV, at parties, in public, etc. People generally talk about things they are interested in. And that may also mean they’re willing to pay money to learn more about it.
• Don’t forget about clubs and organizations. If there are enough people to to build a club, there are certainly enough people to start a membership site on the same topic. By the same token, if enough people are interested to hold a convention on a certain topic, you can definitely find enough people to build a membership business around that same topic.
• Think about the things that you are interested in. If you’re interested in something, it’s highly likely others are, too. Making money is fun and it’s even more fun if you can do it in a niche you’re excited about.
• Another fantastic way to discover what people are interest in is Google Trends. Google Trends tells you the most popular current search terms. These topics are the hottest topics because lots and lots of people want information about them. These are the niches you want to be in – lots of people actively searching means lots of opportunity.

Second – Analyze the “commerciality”

OK, so you’ve got a great idea for your niche membership business with lots of fanatics. But will they actually spend money? The quickest way to find out is to determine if others are profiting in your potential niche.

Here’s a punch list for figuring out if anyone’s making money in your niche:

• First go to Google and type in the name of your niche followed by “blog” and “forum”. If there are blogs and forums related to it, that’s a good sign. This means there is a large group of people already assembled for you to market to.
• See if other people are creating and selling product in this niche by searching in Google Shopping, ebay and Amazon. If other people are creating and selling products in this niche, it means there is money to be made.
• Look at Google Adwords for the same ads are running over time. If people are running the same ad over time it means they are making money in the niche. They would not continue to spend money on the ads if there were not making a return from them.

Last, but not least… How hard will it be to break into this niche?

Once you’ve found a niche and figured out that there is money to be made in, you need to determine if you can break into this niche. Here’s how to make this determination:

• Figure out what kinds of products people are interested in. If it’s mostly physical products, coaching and live seminars, then it will be harder to break into this niche. Membership websites based on information are the easiest to start and maintain.
• The next thing to look at is the competition. You don’t want to try to break into a saturated marketing, so figure out how many people are already selling in this niche.
• Size vs. Competition. Some competition is good. It means that this is a profitable market. And as long as the size of the market is large enough to support the competition, you’re fine.
• Market readiness. Are people ready to buy? Are the receptive to marketing messages? Some niches are made up of people who require lots information and have a very long lead time, and some markets are filled with people who will spend lots of money right now.

In Summary

At this point you’ve figured out what niche you’re going into. You found your fanatics, you know they spend money and you’re confident there’s room in the market for you. If you’ve done your homework, your business will be a success because you already know your market is a profitable one with room for you. Learning how to run a membership website is a topic for another article…

Affiliate marketing is by far the fastest way to get started making money online. What “affiliate marketing” means is that you just refer visitors to someone else’s website, they handle the sales, support and billing, and you keep 50% or more of the sales

Here’s just a few benefits

1. You’re able to start right now without having to develop a product, set up a website and sales page, develop the website, create marketing materials, or set up the ordering, billing & delivery system.
2. It’s completely hands-freefor you because they handle the billing, support, maintenance, etc.
3. Your efforts are risk-free, because the product owner has already made sure the product sells. So if you send visitors you will get paid.

Obviously affiliate marketing makes sense – these benefits make it a clear winner!

OK, but it’s not all rosy…

You work hard to send the traffic to the product owner’s website, but once you do that you will never see those visitors again. Less than 10% of the visitors your send will actually buy the product. And of the 10% or less that do buy, the product owner will be able to sell to them again, but you will not.

What’s the solution?

Simply put, you need to capture the name and email of your visitors *before* sending them to the product sales page. By getting their contact info, you can follow up increase your odds of making the sale by sending them back to the product owner’s website multiple times. And if you want to do it like a pro, you’ll give them some great content before sending them to the sales page.

Here’s what these affiliate marketing strategies will do for you:

1. By building your own list, you’re creating a renewable resource that you can tap again and again for instant profits.
2. You’re generating good will by giving them high-quality content. This way, they are much more likely to make a purchase when you send them to the sales page.

Here’s what you’ll need to create affiliate tools like this:

1. A Video Squeeze Page (with video)
2. Several high-quality content pages
3. An email series with at least 5 high-quality content emails

The video squeeze page is where you’ll direct your traffic instead of directly to the product sales page. It captures the name and email of your visitors and puts them into your autoresponder, which then begins sending out the 5-part email series. Once your visitors have been subscribed to your email series, they are sent to your content pages.

These high-quality content pages provide value and build good will. This way your visitor is more likely to buy when they get to the product owner’s website. And even if they don’t buy on the first visit, your email series sends them back to the product sales page again and again to increase your sales.

Putting all of these pieces together will increase your sales by 500% or more, so it’s obviously worth the time and energy to do it. And after you get it all set up, it runs on total auto-pilot. You just refer people to your lead capture page, instead of the product sales page.

If you don’t have the time or expertise to set it all up yourself, you can use something like Affiliate Silver Bullet. With a service like that, you don’t have to do anything. They make the video, build the squeeze page, write the email series, develop the content mini-site, etc. And then just give you a finished package. The major benefit of using a service like this is that you can get started right away, and for a whole lot less than it would cost to do it all yourself. The drawback is that you won’t be the only one using these affiliate tools. But the internet is huge, so this shouldn’t really affect you.

The other route you can take is to hire people on Elance to create and implement the various aspects for you. Either way, it’s an important step that you need to take if you’re going to be serious about your affiliate marketing.

What would you do if you could make an extra $100 per month? What about an extra $1000 per month? It is entirely possible to make that much and a whole lot more with affiliate marketing and Jeff Dedrick and John Hostler’s new Lazy Affiliate Riches, which will show you how to do it. This is truly the closest to making money by clicking buttons or copying and pasting that I have ever seen.

Everyone who has tried to make money online with affiliate marketing knows that it’s not as simple as sales letters want you to believe. There are a lot of different ways to make affiliate money and often times it takes a lot of time, energy, and money to even get started. Well, that’s about to change. You are about to discover the “Lazy” way to make affiliate sales.

What if you could buy software that could build you multiple lists, market to those lists, and make money from every email that is sent to your subscribers, and do this all on autopilot within minutes…would you be interested in learning more?

Well, I just had a look inside Lazy Affiliate Riches and I’m shocked at what is waiting for people in the member’s area. There is software and tools specifically designed for affiliates to make more affiliate sales easily and quickly. Members receive pre-made list building machines that are already live on the web that will build your list and even market hands free to your lists automatically. You can make money on every email that your system automatically sends out. You even have the option to control the lists yourself, add a bunch of automated viral tools to all your pages, and make money from a variety of other components that can be added as easily as clicking buttons and copying and pasting.

There is even software that will drive hands free traffic to your new list building machines and to your products you are promoting. There is more software that allows members to turn their current websites and blogs into affiliate sales and list building machines.

One of the upgrades for members is an automated system that has to be seen to be believed. It allows members to create their very own Facebook pages and fan pages by just copying and pasting some code. It can literally take you seconds to create list building and affiliate sales machines right on your current Facebook page.

The best part is that Jeff and John could have easily charged $1000 or more for this system and even turned it into a monthly membership site, but they decided to only charge a small onetime fee. If you hired someone to create this system for you, it would cost you tens of thousands of dollars, but you can pick it up for pennies on the dollar at the low introductory price.

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